CTE - Business

Marketing
Course: BU115SSA

Length & Credit: 1 trimester/0.5 credit/ SA
Grade(s): 9, 10, 11, 12
Prerequisites: None
In this course, students learn basic business and marketing concepts relevant to all business operations and organizations. These concepts include product planning and selling; promotion; advertising; visual merchandising; market research; customer service skills; product pricing; distribution channels; human relations; and business management techniques. With technology and computers being such a key factor in the operations of today’s businesses, students will learn computer applications skills and gain workplace readiness. Many of the business and marketing strategies learned in class are accomplished through a variety of activities and projects such as multi-media productions; market research studies; visual displays; product designs; advertisements and promotional campaigns; and more.

 

Investing 101

Course: BU130SSA
Length & Credit: 1 trimester/.5 credit/SA

Grade(s): 10, 11, 12

Prerequisites: None
Investing, and the skills to succeed at it, play critical roles in building and maintaining your financial resources. And investment opportunities are available to everyone. No matter where on your financial timeline you may be—whether you’re just starting out, approaching retirement, or somewhere in between—there is no question that improving and enhancing your investment skills can have a positive impact on your financial life and in turn, your life goals. In the course we will go in depth about different investment types and participate in a term long investing game. 

Sports Marketing (NEW COURSE)

Course: BU117SSA

Length & Credit: 1 trimester/.5 credit/SA

Grade(s): 10, 11, 12

Prerequisites: Marketing
This course explores the sports and entertainment marketing industry and its consumer and communication realities. This intermediate marketing course introduces students to the sports and entertainment marketing business. Students learn how to market, plan, create, and assess sports marketing communication programs that include advertising, public relations, sponsorship, pricing, research, endorsements, promotions, and more. This course stresses fundamental marketing concepts and will include an orientation to sports and entertainment marketing. It will develop critical thinking, decision-making, and communication skills through real world applications. This course may offer students an edge if pursuing marketing or sports management in college.

CN Introduction to Business

Course: BU210CSA

Length & Credit: 1 trimester/.5 credit/SA

Grade(s): 10, 11, 12

Prerequisites: None
College Credit: KCC: BUS101, 4.0, $TBD

This course introduces students to the world of business. Through the information and activities presented in this class, students will become knowledgeable consumers, well-prepared employees, and effective citizens in the economy. This course will serve as a background for other business courses. It will prepare students for future employment or business ownership and make them better informed citizens in an expanding international economy. Topics covered in this course include: Economic Decisions and Activity; Business in the Global Economy; Business Organizations; Entrepreneurship and Small Business Management; Marketing; Management and Leadership; Human Resources; Business and Technology; Production and Business Operations and more.


CN Advanced Marketing & Student Store Management

Course: BU120CSA

Length & Credit: 1 trimester/.5 credit/ SA (Repeatable)

Grade(s): 10, 11, 12

Prerequisites: Marketing
College Credit:  KCC: BUS223, 3.0 credits, $TBD

This course provides students opportunities to explore the world of retail and marketing by assisting with the operation and management of two actual retail stores located on campus – a snack/concessions store and an apparel store. Advanced Marketing builds on the principles and concepts taught in Marketing. Through hands-on involvement in these two retail stores, students learn and apply marketing concepts such as purchasing, inventory control, product design, product pricing, product promotion, advertising sales, management, market research, and customer service. Advanced Marketing students are also expected to demonstrate leadership and employment skills throughout this class.


CN Accounting

Course: BU215CSA
Length & Credit: 1 trimester/.5 credit/ SA

Grade(s): 10, 11, 12

Prerequisites: None

College Credit: KCC: BUS111, 4.0 credits, $TBD

In this College Now course students will use the computer in a hands-on approach to learning double-entry accounting conc

epts. Students use software that performs like real-world business accounting software. Accounting concepts learned include: general journals and ledgers, bank reconciliation, financial documents, end-of-fiscal period transactions, invoicing, purchases, cash payments, cash receipts, discounts, and sales. Computerized Accounting teaches the fundamentals of accounting which can be used for personal records, attaining entry-level skills for job placement, or provide an excellent background for the college bound business, marketing, administration, finance, or accounting student. Accounting is a foundation course for any career in business.

 

Business Project A, B, C

Course: CT341SELA, CT341SELB, CT341SELC

Length & Credit: 1 trimester/.5 credit/ SA

Grade(s): 10, 11, 12

The Business Projects series of course are meant to offer students the opportunity to expand their knowledge and understanding through hands-on, real world projects through continued development and implementation of their professional business skills acquired through previous coursework.  Students will get to choose a business subject area and pursue research, development and implementation of a project.  Such projects might include but are not limited to; business management, retail design and merchandising, accounting processes, banking and financial systems, project management, marketing and promotion, entrepreneurship, etc. Students will plan, implement, evaluate and reflect on their progress to enhance their learning to better prepare them for today’s workplaces.
Each course will be guided by the following types of projects:
I: Beginning projects, home/individual solutions
II: Intermediate projects, solutions for others
III: Advanced projects, solutions for local businesses
IV: Professional/Entrepreneurial , solutions for larger problems or original ideas
Note: These courses will require students to work independently, and may include traveling off campus during school hours in order to meet with community members, acquire materials, and conduct research.  If this is necessary, the student must provide their own transportation.

For Computer Science Mentorship, Work Experience & Internship courses (See CTE Applied Careers, Work Experience & Tutoring)